Get more clients with words for your business that are clear, concise & compelling
Business Letters & Mailshots
Writing business letters, mailshots, quotes & estimates
First impressions are so important. Imagine you're planning to send out a mailshot to promote your new services or products.
What will your prospects think if your mailshot is dotted with
long-winded waffly sentences?
Business letter makeover
Shops. Remember them? Remember the importance of a smart, attractive and well-arranged window display? What about when you visit a client? Would you turn up scruffily dressed, your shirt tastefully decorated with this mornings breakfast? Written communications are no different. They really matter.
Maybe your business communications need that all-important makeover.
More than words - laying out the 'Welcome' mat
Yes - spelling, punctuation and grammar all count. But so does the overall layout and appearance. When your prospect opens the envelope, only to be faced with a solid block of text, like a page from a Dickens novel, they won't relish reading it. Your letters should have
well-thought out headlines and sub-headings
an easy-to-read, neat font
plenty of 'white space'
In short, your prospect needs to feel welcome.
Capture their attention and you'll be half-way to capturing their business.
A whole suite of documentation
We're talking here about more than just sales letters.
Estimates & Quotes
Letters of introduction
Offers of promotion
Then there are ‘difficult’ letters –
Dealing with complaints
Letters of condolence
To represent your business professionally, each of these needs to be professionally written and professionally designed.
As an experienced business writer, I’ll produce for you a whole suite of letters and documentation, each designed specifically to present your business in the best possible light.
You might be surprised by how quickly I can turn round your urgent business letter. However small the task, just give me a call.