Copywriting for Builders, Electricians, Plumbers - and all the Trades
Are you in the Trades sector? Are you
- a plumber?
- a gas-safety engineer?
- a builder?
- an electrician?
- a roofer?
- a plasterer?
Maybe you've got a great website. Good! But is it doing the job for you that it should be doing? Is it attracting the kind of clients your business really needs? To be successful, your website needs to be waffle-free - concise, professional, informative. This isn't as easy as it sounds - but it's where a good copywriter can help.
Great website copy for the Trades sector
Copywriting for the trades needs to be clear and concise. You need web copy that grabs and keeps your readers' attention, inspiring them to pick up the phone and find out more.
I'll provide engaging and effective copy for your
- Websites
- Blogs
- Newsletter campaigns
- Quote & estimtes
- Brochures
- Standard business letters
SEO - Search Engine Optimisation
When I write web copy for the Trades sector, I always write in an SEO friendly manner. It's vital to keep abreast of the latest Google algorithms, making sure your web copy is Google-friendly. Written in this way, your website will have every chance of climbing the Search Engines - and staying there!
Read more about SEO - Search Engine Optimisation.
Here are some of the great Tradespeople I've written web copy for ...
Click the URL to visit the website.
Just a quick note - believe it or not, a few clients occasionally make amendments to their web copy without first running it past their copywriter. Now - I know you'd never contemplate such a thing, but do bear in mind - the copy on these websites might have changed a fraction since first created.
Bedrock Tiles
Easy Flow Plumbing
JD Glazing
Specialist Tiles
Wheelie Bin Cleaners
Copywriting for Trades FAQs
Because clear, confident writing helps you win trust — and more work. Whether it’s your website, quotes, or leaflets, strong copy makes you look more professional and helps customers choose you over the competition.
You’ll get help with:
- Website content that brings in enquiries
- Service pages that explain what you do
- Blog posts to boost SEO
- Customer letters and follow-ups
- Social media content
- Leaflets and brochuresCase studies and reviews
Yes. Your copy will sound natural, clear, and trustworthy — not full of jargon or waffle. Just honest words that show what you do and why it matters.
Yes — I’ve worked with builders, electricians, plumbers, landscapers, roofers, and more. Whatever your trade, I’ll make your services easy to understand and hard to ignore.
Yes. I write SEO-friendly content that includes relevant keywords and structure — but always written for people first, not robots.
Definitely. Just tell me the basics — what you do, who you work with, and what you want to say — and I’ll handle the rest. You can send notes, bullet points, or even a quick voice note.
Yes. I’ll write copy that shows your experience, values, and the way you work — so potential customers remember you, not just “a builder”.
Yes. You can book one-off projects or ongoing help with blogs, updates, and social content.
That depends on the project, but small jobs like website updates or leaflets are often done within a few days. Bigger jobs like full websites take a bit longer — we’ll agree timings before we start.
