Copywriting Insights
Here's where you'll find out about -
- how copywriting works
- countless copywriting ideas, hints and tips ... some of which actually work!
- what questions you should be asking before taking on a copywriter
- SEO - how to write to keep Google happy. (Should you write to keep Google happy? Maybe not)
- how to write a compelling Call To Action
- weird word quirks for word nerds
- writing newsletters
- the best books to read on copywriting
- grammar stuff
Check out the growing list of categories on the right.
Even better - sign up to receive your tips in a single, short email every Monday morning.
Oh - and when you do sign up, you'll receive a downloadable, printable 15-point Web Copy checklist.
Meta-descriptions - your most valuable website promotion tool. Your meta-descriptions are often the first impression your potential customers have of your business. Make them count. By crafting engaging, keyword-rich descriptions for your key pages, you’ll increase clicks, boost your SEO over time, and bring more traffic to your site. Here's how.
Dec 16, 2024